All Posts

Esther Ling on music business workshop on social media marketing for independent musicians and music teachers

The Next Level: What Social Media Marketing Can Do For Music Teachers and Musicians

I wanted to pen some reflections I had over a recent workshop I did with local music teachers and musicians on social media marketing...

Esther Ling

15 hours ago6 min read

Little Liars, Big Laughs: When Kids Try to Talk Their Way Out of Trouble

Cheeky Wind, a heart-warming children's song by Esther Ling I have been enjoying this journey of releasing my latest song, Cheeky Wind ;...

Esther Ling

Apr 145 min read

5 Effective Ways for Musicians to Build A Mailing List

If there's one platform that's still solid and long-lasting in reaching out to your client base or fan base, it is the e-mail. E-mails...

Esther Ling

Mar 305 min read

Part 3: Teresa Teng - Tiananmen Square Protests of 1989

... continued from Part 2: Teresa Teng Soothing Millions of Souls While society in China filled its thirst for a cultural liberation...

Esther Ling

Mar 175 min read

Part 2: Teresa Teng - Soothing Million's of Souls

Teresa Teng (1953-1995) Cultural Liberation Through Song ...continued from " Part 1: Early Life & Career: Teresa Teng (1953-1995)...

Esther Ling

Mar 107 min read

Part 1: Teresa Teng - Early Life and Career

As I was organizing my songwriting files on the computer, I stumbled across an old assignment from college. It was an essay paper of my...

Esther Ling

Mar 36 min read

3 Ways to Write Impactful Lyrics in Your Songs

It is crucial to know that much of lyric writing is technical . Yes, read that again, even if you disagree! I hate to break this fact to...

Esther Ling

Feb 36 min read

3 Tips on Social Media Marketing as a Musician

Since I embarked on my journey as a indie musican, I learned 3 useful things about social media and how it helped with marketing my music..

Esther Ling

Jan 65 min read

To Pause is Growth: Knowing When to Step Away from Music

I haven’t showed up as much as I would have liked to with my music work, as I have been enduring health difficulties. I was faced with a...

Esther Ling

Dec 4, 20246 min read

3 Things You Can Always Share Freely with People

Having identified candle blowers in my life, and rediscovering self-kindness I’ve learnt 3 things that we can always share with others ...

Esther Ling

Sep 29, 20244 min read

A Gift of Song for Teachers - Writing “The Greatest Gift”

I remember I was sitting by the comfortable couches outside the classroom while waiting for theory class to begin when I heard a melody...

Esther Ling

Sep 25, 20244 min read

Does he only care when I'm golden and fair?

When I wrote this song, I was exploring the heartbreak emotion in a relationship. I wanted to write about a familiar emotion that people...

Esther Ling

Jul 15, 20242 min read

3 Things to Consider When Writing a Song Lyric

I’ll admit. My creative writing ideas do come at random times. Like when I’m loading the dishwasher. Folding towels. Or cleaning the...

Esther Ling

Jul 14, 20245 min read

Behind the Story of Pink Walls: Singing the Ugly Truth about Domestic Violence

Pink Walls, was one of the first songs I wrote in my songwriting class. It wasn’t until a year later that I decided to release it into...

Esther Ling

Jul 5, 20244 min read

3 Behind-the-Scenes Work of an Indie Musician

Working in any performing arts scene requires a high level of attention to the work behind the scenes. Not only does it require a lot of...

Esther Ling

Jul 1, 20242 min read